Table of Contents
What is the Campaign Manager
The Campaign Manager is a powerful marketing and broadcast tool located in the new Campaigns tab of your Owner Portal. It allows you to create high-visibility announcement banners or pop-ups directly inside your digital guidebooks.
Instead of hoping guests find your Store items or critical house rules by browsing the menu, the Campaign Manager puts your most important messages "above the fold."
Typical examples include:
Upselling
Promoting late check-out, breakfast hampers, or mid-stay cleans directly from your Store.
Urgent Information
Highlighting essential guide topics, such as WiFi passwords or parking rules.
External Traffic: Directing guests to book their next stay on your direct booking website.
By using the Campaign Manager, you can:
Increase Revenue
Drive more direct transactions by linking banners straight to your Store products.
Boost Engagement
Grab your guest's attention immediately with targeted calls to action.
Reduce Support Questions: Proactively answer common questions by putting key information front and center.
How to Set Up Your Campaign
Follow these steps to create your first campaign and start driving guest action.
Step 1: Start a New Campaign
In your Owner Portal, click Campaigns in the main menu on the left-hand side.
Click 'Create New Campaign' to launch the Builder.
Tip: The Builder features a split-screen view so you can see a live, interactive preview of your banner on both mobile and desktop as you build it!
Step 2: Design your banner
Fill in the details to craft your message:
Campaign Type: You may choose Shop, a topic in your guide, or an external link.
Campaign Name: An internal name for your reference (max 50 characters).
Banner Placement:
You can choose either Top or Pop-up. The top will create a floating banner on top of your guides. The pop-up will be more intrusive and noticeable to your guests.
Headline: The main text guests will see (max 50 characters).
Button Text: The text on your clickable button (max 15 characters). If none is supplied, the default shows 'Click Here'
Click Target: This is the destination to which your guests will be led when they click the button.
Scheduling: Allows you to select which guides will have the banner, when the banner will show up, and how frequently the banner shows up.
Step 3: Publish
Once your headline is set and your destination is linked, click Publish. Your campaign will go live immediately based on your targeting rules.
Managing Campaigns & Analytics
Once your campaigns are running, you can track and manage them from the main Campaigns dashboard.
The "Campaigns" Tab:
View a list of all your created campaigns. You can quickly sort by Status (Active/Paused), see high-level metrics, and use the status toggle to pause or activate a campaign instantly. Click the banner to jump back into the Builder and make changes.
The "Analytics" Tab:
Track your success! Here you will find:
KPI Cards: Quick views of Total Views, Total Clicks, Average Click-Through Rate (CTR), and Active Campaigns.
Engagement Trend Chart: A visual graph showing the correlation between daily views and clicks so you can see exactly when your guests are most engaged.
Best Practices
Keep it Punchy
You have limited space (50 characters for the headline, 15 for the button). Use clear, action-oriented language like "Order Breakfast" or "View Parking Rules".
Match the Timing to the Offer
Use Smart Triggers to your advantage. Promote late check-outs 24 hours before departure, rather than on the day they arrive.
Don't Overwhelm the Guest
Avoid running too many "Always On" campaigns at the same time. Use the Display Probability feature to ensure the most important message takes priority.
FAQs
Can guests close the banner?
Yes. Every banner and pop-up includes a standard "X" icon. If a guest dismisses the campaign, it will remain hidden for the rest of that browsing session so it doesn't interrupt their reading. It will reappear the next time they open the guidebook on a new visit.
Will this look good on mobile devices?
Absolutely. The Campaign Manager is fully responsive. On mobile phones, sticky banners use smart formatting to ensure text doesn't break the layout, and on desktop, they expand to a clean, full-width design.
Why is my "Publish" button greyed out?
The Publish button will remain disabled until you have filled out the required fields: the Headline cannot be empty, and you must select a Destination (a product, topic, or URL) for the button.


